Essay - The Effects of Media on Culture Research Proposal Objective the...

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***** objective of this work is to write a rese*****rch proposal relating ***** the effects of media on culture.


***** effect of media on ***** is well documented in the literature reviewed in this research *****. Media in advertising affects purchases, choices of styles in clothing, choices in music and ***** fact affects a plethor***** of areas within a culture including ***** commissi***** ***** violent crimes.


Questions that ***** research intends to seek the answer ***** are ***** questions as follows:

Do you allow violence in the video-games or television viewing of your household?

Have you or any family member committed a violent crime?

Who m*****kes the media viewing decisions in your *****?

***** you swayed by the wishes of o*****r household *****s and if so what are their ages?


***** proposed methodology ***** this study is one of a qualitative nature through use ***** the research instruments a pre-formed survey/questionnaire to be given in a semi-structured *****terview.


The proposed timeline for th***** survey is a period of six weeks during which r*****omly selected *****s will ***** interviewed.


After having ***** *****e literature in the following Annotated Bibliography it ***** the opinion of this *****er ***** a better understanding of the influence ***** ***** on the ***** can be understood ***** ***** proposed research as stated. Further this brief study concludes that media affects on culture ***** both positive and negative.

***** *****

1. Pope, V. (2002) What Do We Mean by 'Mass Media' ***** 'Modern Culture' Online available at

***** in ***** ***** is ***** in the ***** of media also studied is "how we def*****e out own sense of who and what we are..." Stated as well is that "Since the mid 19th century, we have come to live not only in a situated culture, but in a ***** of **********. The press, film ***** c*****ema, ***** and radio and more recently ***** Internet, have developed to supply larger scale means of public communication." This work states that there are there major areas of concern which are those of: (1) Mass media has a political and a persuasive po*****r over us. Radio, T*****, the ***** and film can manipulate whole societies. Political propaganda, advertising and the so-called 'mind-bending' power ***** the media are long-standing ca*****es of debate and *****; (2) Since the 19th century ***** has been a mistrust of so-called 'popular culture', which is thought ***** debase or degrade cultural traditions and st*****ards. The ongoing debate about the future of ***** service broadcasting in Brita***** in ***** 1990's ***** an example of this. ***** exactly is 'quality' ********** cultural value ***** broadcast output? (3) The most contentious ********** concerns the effects ***** the mass media on social behavior, in particular violence and delinquency. The media have regularly been accused of 'causing' outbreaks of unrest in society."

2. Computer Games - Violence - Media Effects Theory (2006) Encyclopedia of New Media


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