Essay - The Effects of Media on Culture Research Proposal Objective the...


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THE EFFECTS OF MEDIA ON CULTURE

RESEARCH PROPOSAL

OBJECTIVE

The objective of this work is to write a research proposal relating to the effects of media on culture.

INTRODUCTION

The effect of ***** on ***** is well documented in the literature reviewed in this research proposal. Media in advertising affects purchases, choices ***** styles in clothing, ***** in music and ***** fact ***** a plethor***** of areas within a culture including ***** commissi***** of violent crimes.

RESEARCH QUESTIONS

Questions that ***** research intends ***** seek the answer to are ***** questions as follows:

***** you allow violence in the video-games or television viewing ***** your household?

Have you or any family member committed a violent crime?

Who makes the media viewing decisions in *****r household?

***** you swayed by the wishes of other household *****s and if so what are their ages?

METHODOLOGY

The proposed methodology of this study is one of a qualitative nature through use ***** the ***** instruments a pre-formed survey/questionn*****ire ***** be given in a semi-structured interview.

PROPOSED TIMELINE

***** proposed timeline for th***** survey is a period of six weeks during which randomly selected ********** will be interviewed.

CONCLUSION

After having reviewed *****e literature in the following Annotated Bibliography it ***** the opinion of this researcher that a better understanding of the influence of ***** on the ***** can be understood through the proposed research as stated. Fur*****r ***** brief study concludes ***** media affects on culture are both positive and negative.

***** *****

*****. Pope, V. (2002) What Do We Mean by 'Mass Media' ***** 'Modern Culture' Online available at http://www.litnotes.co.uk/mass_media.htm.

St*****ed in this work is that in the ***** of media also studied ***** "how we def*****e out own sense of who and what we are..." Stated as ********** is that "Since the mid 19th century, we have come to live not only in a situated *****, but in a culture of *****tion. The press, film and cinema, ***** and radio and more recently the Internet, have developed to supply larger scale means of public communication." This work states that *****re are there major areas of concern which are those of: (1) Mass media has a political and a persuasive power over us. Radio, T*****, the press and film ***** manipulate whole societies. Political propaganda, advertising and the so-called 'mind-bending' power of the media ***** long-standing ca*****es of debate and *****; (2) Since ***** 19th century ***** has been a mistrust of so-called 'popular culture', which is thought to debase or degrade cultural traditions and st*****ards. The ongoing debate about the future of public service broadcasting in Britain in the 1990's is an example of *****. ***** exactly is 'quality' ********** cultural value in broadcast output? (3) ***** most contentious issue concerns the ***** ***** the mass media on social behavior, in particular violence and delinquency. The media have regularly been accused of 'causing' outbreaks ***** unrest in society."

2. Computer Games - Violence ***** Media Effects *****ory (2006) Encyclopedia of New Media

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