Essay - Ethics and Morality Case 3.2 Clean Hands in a Dirty...


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Ethics and Morality

CASE 3.2

Clean Hands in a Dirty Business"

***** would counsel the recent MBA graduate Janet to behave according to the dictates of ***** categorical imperative. Janet should behave as if she were setting the moral law for ***** entire universe, not merely herself. ***** believes that tobacco is a harmful product. She knows that it is immoral to market th***** product ***** anyone and especially to young people, who are not even supposed to be using *****bacco products according to the laws of the land, anyway. According to ***** Kantian view, there is no moral or ethical justification for Janet to take this marketing job at the tobacco company. In doing so, Janet would viol*****e ********** only her personal principles, but also the moral code she was setting for everyone else. The result of her actions, ***** if Janet improved the policies of the tobacco company in ***** short run, should not be part of the ethical decision-making process when Janet is contemplating if she should take ***** job or ***** take the job. Besides, if everyone behaved acc*****ding to the categorical imperative, the ***** will note (contrary ***** the friend Karen's counsel) there would not 'always' be someone to market *****bacco. If enough persons in the world were encouraged to o*****y moral ***** ***** the here and now, without rationalizing *****ir dec*****ions to behave d*****ferently with result-oriented *****s, then eventually there would be no one left to sell the ***** product.

For a utilit*****rian, however, ***** result would an issue. ***** utilitari***** asks: how does Janet create the greatest happiness for the greatest number of individuals in the world? If Janet *****s the *****, greater harm might be alleviated ***** a ***** number ***** persons. If J*****net rejects ***** job, an even less principled person may take the position and ***** even more unethical campaigns, just like her friend Karen said. This would cause ***** happiness and ***** harm for more persons in the world.

But even from a utilit*****rian perspective, if one *****s a slightly ***** long-term view, perpetu*****t*****g societal *****s like *****bacco addiction is a detriment rather than a contributor to the h*****ppiness of the ***** number of persons in the *****. The more people smoke, ***** higher the health care costs ***** society, as chronic smokers require long-term ***** for cancers of ***** mouth, throat, and lungs, and ***** emphysema, ***** well as for anti-nicotine patches, hypnosis, ***** other methods to stop smoking. Although the tobacco Janet would market is ***** smoked, it is an addictive substance, and thus it could easily lead to smoking nicotine-containing cigarettes later on in life, and cause harm through second-h***** smoke to millions ***** other people. ***** ***** costs to the legal system because of the lawsu*****s ***** product has inspired, and the unhappiness the product has caused ***** the target audience's families are another example of how the sum total happiness of society is reduced, rather than increased, if Janet takes the job. Also, the

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