Essay - Ethics and Morality Case 3.2 Clean Hands in a Dirty...

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Ethics and Morality

CASE 3.2

***** Hands in a Dirty Business"

Kantian would counsel the recent MBA graduate Janet to behave according to the dictates of ***** categorical imperative. Janet should behave as if she were setting the moral law for the entire universe, not merely herself. ***** believes that tobacco is a harmful product. She knows ***** it ***** immoral to market this product to anyone and especially to young people, who are not even supposed ***** be using tobacco products ***** to the ********** ***** the land, anyway. According to ***** Kantian view, there is no moral or ethical just*****ication for Janet to take this marketing job at the tobacco company. In doing so, ***** would violate not only her personal principles, but also the moral code she was setting for everyone else. The result of ***** actions, ***** if Janet improved the policies of the tobacco company in ***** short run, should ***** be part of the ethical decision-making process when Janet is contemplating ***** ***** should ***** ***** job or not take the job. Besides, if ***** behaved acc*****ding to the categorical imperative, the ***** will note (contrary to ***** friend K*****n's counsel) ***** would not 'always' be someone to market tobacco. If enough persons in the world ***** encouraged to obey moral laws in the here and now, without rationalizing ********** decisions to behave d*****ferently with result-oriented justifications, then eventually there would be no one left ***** sell the ***** product.

For a utilitarian, however, ***** result would an issue. The utilitari***** asks: how does Janet create the greatest happiness for the ***** num*****r of individuals in the *****? If Janet takes the job, greater harm might be alleviated ***** a greater number ***** persons. If ***** rejects the job, an even less principled person may take ***** position ***** ***** even more unethical campaigns, just like her friend Karen said. This would cause ***** happiness and ***** harm for more persons in the world.

But even from a utilitarian perspective, if one takes a slightly more long-term view, perpetuat*****g societal *****s like tobacco addiction is a detriment rather than a contributor to the happiness of the greatest ***** of persons in ***** *****. ***** ***** ***** smoke, the higher the health care costs to society, as chronic smokers require long-term ***** for cancers of ***** mouth, throat, ***** lungs, and for emphysema, ***** well as for anti-nicotine patches, hypnosis, ***** other methods ***** stop smoking. Although the tobacco Janet ***** market is ***** smoked, it is an addictive substance, and thus it could easily lead to smoking nicotine-containing cigarettes later on in life, and cause harm through second-h***** smoke to millions ***** other people. The ***** costs to the legal system because of the lawsu*****s the ***** has inspired, and ***** unhappiness the product has caused for the target audience's families are another example of how the sum *****tal happiness of society is reduced, rather than increased, if Janet takes the job. Also, the


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