Essay - Management-verizon Management: Verizon in the Past Few Years, the Competition...


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Management-Verizon

*****: VERIZON

***** the past few years, the competition among companies that sell and support cellular phone telecommunications has dramatically increased; as a result, m*****nagement and leadership strategies have emerged as key factors in determining the long- term success or ultimate failure of such organizations. In maintaining a healthy organizational culture, management and ***** take on several different roles ***** responsibilities. Verizon, one of the three of ***** most popular ***** companies, h***** built its business on a simple, powerful premise; t*****e more people c*****nected to a network, the more v*****luable the network is to those who use it (Verizon 2006, at pp.1). Verizon has focused on servicing the cus*****mer, and ranks higher than the industry average ***** customer service. The ph***** company offers phones that feature a host of applications that offer simple solutions for organizing hectic work ***** personal life schedules. At Verizon, management and leadership play two distinct *****. As a result Verizon has set the industry st*****ard for business models, revenue models, and core competencies, all the while simultaneously establishing a competitive advantage. This paper will discuss ***** difference between management ***** leadership at Verizon and will analyze the roles that leaders at Verizon play. It will also explain how ***** four functions of ***** ***** Verizon support the creation and maintenance of a healthy organizational culture. Finally, it will conclude by recommending two strategies that managers and leaders can implement to ensure the continuing success ***** the *****.

Differences between Leadership and Management at Verizon

***** provides an example of a company in which management ***** *****hip are two different aspects ***** success. Verizon's leadership style is built on the principles of transform*****ional leadership, a concept that has been strongly emp*****ized in ***** United States. At Verizon, the benefits ***** transformational leadership *****clude broadening and elevating the interests of *****, generating aw*****ness and acceptance among the managers of the purposes and mission of their employee staff, and motivating managers to go beyond ***** self-interests for the good of the employee ***** and the company overall. Leaders at Verizon articulate a re*****listic vision of the future that can be shared, stimulate managers intellectually, and pay attention ***** the differences among the management team. In comparison, management them operates to stimulate their ***** staff on an individual s*****re or location basis. *****hip serves to highlight the goals of ***** *****, *****d management defines the need for change, creates new **********, and mobilizes *****ir ***** *****ward commitment to these visions.

***** to ***** principles at Verizon, the transformation ***** the employee staff can ***** achieved by raising the awareness of the importance and value of desired outcomes, getting employees to transcend their own ***** and altering or expanding ********** needs. At Verizon, a leader is one who recognizes what management and staff want to get from their ***** ***** tries to see ***** employees ***** what they desire if ***** performance warrants it; exchanges rewards for appropriate levels of effort; and responds to employees' self-interests as long

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