Essay - Management-verizon Management: Verizon in the Past Few Years, the Competition...


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Management-Verizon

*****: VERIZON

In the past few years, the competition among companies that sell and support cellular phone telecommunications has dramatically increased; as a result, management and leadership strategies have emerged as key factors in determining the long- term success or ultimate failure of such organizations. In maintaining a healthy organizational culture, ***** and ***** take on several different roles ***** responsibilities. Verizon, one of the three of ***** most popular ph***** *****, has built its business on a simple, powerful premise; the more people connected to a network, the more valuable the network is to those who use it (Verizon 2006, at pp.1). Verizon ***** focused on servicing the cus*****mer, and ranks higher than ***** industry average ***** customer service. The *****one company *****fers phones that feature a host of applications that offer ***** solutions for organizing hectic work ***** personal life schedules. At Verizon, management and leadership play two distinct roles. As a result ***** has set the industry st*****ard for business models, revenue models, and core competencies, all the while simultaneously establishing a compet*****ive **********. This paper will discuss ***** difference between management ***** leadership at Verizon and will analyze the roles that leaders at ***** play. It ***** also explain how the four functions of management at Verizon ***** the creation and maintenance of a ***** organizational culture. Finally, it will conclude by recommending two strategies ***** managers and leaders can implement to ensure the continuing ***** ***** the *****.

Differences between Leadership and Management at Verizon

Verizon provides an example of a comp*****y in which ***** and *****hip are two different aspects of success. Verizon's leadership style is built on the principles ***** transform*****ional leadership, a concept that has been strongly emp*****ized in the United States. At Verizon, the benefits of transformational leadership include broadening and elevating ***** interests ***** *****, generating awareness and acceptance among the managers of ***** purposes and mission of their employee staff, and motivating managers to go beyond ***** self-interests for the good of ***** employee staff and the company overall. Leaders at Verizon articulate a realistic vision of the future that can be shared, stimulate managers intellectually, and pay attention to the differences among the management team. In comparison, management them operates ***** ***** their employee staff on an individual store or location basis. Leadership serves to highlight the goals of the comp*****y, and management defines the need for change, creates new visions, and mobilizes their ***** toward commitment to these visions.

***** to management principles at Verizon, the transform*****ion of ***** employee staff can be achieved by raising the ***** ***** the importance and value of desired outcomes, getting employees to transcend *****ir own self-interests and altering or exp*****ing employees' needs. At Verizon, a le*****der is one who recognizes what ***** and staff want to get from their w*****k and tries to see ***** employees get ***** they desire if ***** performance warrants it; exchanges rewards for appropriate levels of effort; ***** responds ***** employees' self-interests as long

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