Essay - Managing Life Cycles in an Organization the Start-up Phase the...


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Managing Life Cycles in an Organization

The Start-Up Phase

The start-up phase is the first ***** experienced by a company at its *****ception. This phase is also referred to as "birth." Actions taken during this phase include thinking about the business, forming a management group, and writing a business plan. Challenges faced ***** this stage include acquiring start-up funds, testing marketability of the product or service, ***** being effective in writ*****g the business *****.

The above-mentioned challenges are closely interlinked with each other. Start-up funds for example is integrated with the marketability and business plan of the ***** or *****. If a product is not marketable, it is unlikely that a sponsor or loan will be found ***** it. The success ***** the business is thus dependent upon the quality of planning in ***** stage.

Marketability is tested ***** methods such as telephone surveys and questionnaires. The entrepreneur should make sure ***** a large enough proportion of the market over representative ********** is surveyed in order to provide an accurate view of ***** market. In order for the business plan to ***** successful, the ***** and its demographics should be taken into consideration. Marketing experts could be consulted for this. Once ***** business is declared open, it enters the growth phase.

***** Growth Phase

During the growth phase, the business becomes establ*****hed. Here it is expected that the funds invested in the ***** would regenerate *****self. Revenues are expected to climb, new services and products implemented, and ***** company also grows in size by hir*****g additional employees. External challenges faced during this stage could include competition from rival companies, and a lack of customer interest in products or services. Internal challenges, which ***** include a ***** of growth ***** thus a lack of revenue, ***** related to external challenges. When the c*****e of the problem is dealt with, all ***** challenges should then be ***** ***** greater effect.

Competition could then be dealt with ***** implementing ***** products and services that the ***** has not considered for his or her company. When ***** is done, ***** of the company ***** ***** improved and revenues should grow. The management team should *****n work toget***** to ***** the best possible of service and products in order ***** deal ***** th***** problem. ***** ***** is reestabl*****hed, ***** team ***** continue to *****ink of ways ***** improve and supplement products ***** ***** in ***** to maintain market interest. ***** challenges could be *****t with locally by the ***** team, or outside experts can ***** hired.

***** *****th stage is often the most exciting and ***** tumultuous in a new business. When a level of revenue is reached that remains stable for a period of time, it can be assumed that the growth ***** is ***** and that the maturity ***** has begun.

Maturity *****

Although ***** period ***** time that needs to pass for maturity to be reached differs from company to company ***** their ***** and **********, it usually takes some years of

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