Essay - Organizational Structure of Starbucks Structure is One of the Most...


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Organizational Structure of Starbucks

***** is one of the most critical components of an organization. As one text notes, "structure ***** a powerful tool for re*****ching strategic goals, and a strategy's success often is determined by its fit with organization *****" (Daft, 1997, p. 352). Th***** link between strategy and structure will be investigated by considering the company Starbucks. Firstly, the structure of the organization will be described. The link between ***** ***** strategy ***** *****n be discussed. This will be followed by considering problems that the current structure is likely to cause and suggesting what changes might need ***** be made. Finally, the impact of these changes ***** be d*****cussed.

***** has a flat organizational structure with departmentalization by function. The basic ***** design has the Office of the Chairman ***** ***** Board of Directors at the top level. The next ***** is ***** up of senior level executives. Below this, the company is divided into functions (FED, 2003). The organizational structure has an emphasis on involving all employees. For example, cross-functional work teams are used for strategic planning and a steering committee comprised of the heads ***** each functional area meet regularly (FED, 2003). There is also an emphasis on involving and empowering ***** at the lower levels of the *****. For example, in roast*****g plants self-managed teams are used, where a te*****m is resp*****sible for accomplishing a specific job (FED, *****). Cross-functional ***** are also used to make hiring decisions ***** ***** appraisal systems involve all employees. The company ***** *****s all employees ***** holding open ********** every quarter. Overall, ***** structure can be defined as a flat ***** structure, departmentalized by function and ***** various elements present ***** encourage employee involvement. This includes an emphasis on team***** and empowerment.

***** describes its mission as being "to establish Starbucks ***** the premier purveyor of ***** finest coffee in the world while maintaining our uncompromising principles ***** we grow" (Starbucks, 2003, Mission Statement). To ac***** this mission statement, ***** also has a list of ***** it bases ********** operations on. These include providing a great working environment, applying the highest standards ***** excellence to the purchasing, roasting and fresh delivery of ***** ***** ***** developing enthusiastically satisfied cus*****mers all of the time (Starbucks, 2003, Mission Statement). To achieve ***** task ***** providing a good working environment, providing excellent products and satisfying customers, Starbucks needs to ensure its ***** are satisfied. Importantly, the majority of Starbucks income is received through its retail stores. This retail selling has a strong service component to it, where customers are purc*****ing more than a product, *****y are purchasing an experience. How *****s interact w*****h consumers becomes critical to the organization's success. In addition, it must be noted ***** this retail selling is being carried out at al***** 6000 stores across America ***** overseas (Starbucks, 2003, Timeline and History). This does not make it feasible for Starbucks to constantly assess ***** operations at ***** of ********** *****. Instead, it is necessary ***** Starbucks to

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