Essay - Organizational Structure of Starbucks Structure is One of the Most...

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Organizational Structure of Starbucks

Structure is one of the most critical components ***** an org*****ization. As one text notes, "structure ***** a powerful tool for reaching strategic goals, and a strategy's success often is determined by its fit with organization structure" (Daft, 1997, p. 352). This link between strategy and structure will be investigated by considering the com*****any *****. Firstly, the structure of the ***** ***** be described. The link between ***** and strategy will ********** be discussed. This will be followed by ***** problems that the current structure is likely to cause and suggesting what changes might need to be made. Finally, the impact of these changes will be discussed.

Starbucks has a flat organizational structure with departmentalization by function. The basic organizational design has the Office ***** the Chairman ***** the Board of Directors at the top level. The next ***** is made up of senior level executives. Below this, the company is divided into functions (FED, 2003). The organizational structure ***** an emphasis on involving all employees. For example, cross-functional work teams are used for strategic planning and a steering committee comprised of the he*****ds ***** each functional ********** meet regularly (FED, *****). There is also an emphas***** on involving ********** empowering employees at the lower levels of ***** company. For example, in roast*****g plants self-managed teams are used, where a team is responsible for accomplishing a specific job (FED, 2003). Cross-functional teams are also used to make hiring decisions and the appraisal systems involve all employees. The company ***** involves all employees ***** holding open forums every quarter. Overall, this structure can ***** defined as a flat organizational structure, departmentalized by function ***** ***** various elements present to encourage employee involvement. This includes an emphasis on team***** and empowerment.

***** describes its mission as being "***** establish Starbucks ***** the premier purveyor of the finest coffee in the world while maintaining our uncompromising principles while we grow" (Starbucks, *****, Mission Statement). To ac***** this mission statement, ***** also has a list of principles it b*****ses ***** operations on. These include providing a gre*****t working envir*****ment, applying ***** highest st*****ards ***** excellence to the purchasing, roasting and fresh delivery of our ***** and developing enthusiastically satisfied cus*****mers all of the time (Starbucks, 2003, ***** Statement). ***** achieve ***** task of providing a good ***** environment, ***** excellent products ***** satisfying customers, Starbucks needs to ensure its ********** are satisfied. Importantly, the majority of Starbucks income is received through its retail stores. This retail selling has a strong service component to it, where customers are ***** more than a product, they are purchasing an experience. How employees interact w*****h consumers becomes critical to the organization's *****. In addition, it must be noted ***** this retail selling is being carried out at al***** 6000 stores across America and overseas (Starbucks, 2003, Timeline and History). This does not make it feasible for Starbucks to constantly assess the operations at ***** ***** *****s stores. Instead, it is necessary for Starbucks to


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