Essay - The Effects of Media on Culture Research Proposal Objective the...


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THE EFFECTS OF MEDIA ON CULTURE

RESEARCH PROPOSAL

OBJECTIVE

The objective of this work is to write a research proposal relating to the effects of media on culture.

INTRODUCTION

***** effect of ***** on culture is well documented in the literature reviewed in th***** research proposal. Media in advertis*****g affects purchases, choices of styles in clo*****ing, choices in music and in fact affects a plethor***** of areas within a culture including the commission of violent crimes.

RESEARCH QUESTIONS

Questions that this research intends to seek the answer to are the questions as follows:

***** you allow violence in the video-games or television viewing ***** your household?

Have you or any family member committed a violent crime?

Who makes the media viewing decisions in ********** *****?

***** you swayed by the wishes of o*****r household *****s and if so what are their ages?

METHODOLOGY

The proposed methodology ***** this study is one of a qualitative nature through use of the ***** instruments a pre-formed survey/questionn*****ire to be given in a semi-structured interview.

***** TIMELINE

***** proposed timeline for th***** survey is a period of six weeks during which randomly selected *****s will be interviewed.

*****

After having ***** *****e literature in the following Annotated Bibliography it is the opinion of th***** researcher ***** a better understanding of *****e influence ***** media on the culture can be understood ***** the proposed research ***** stated. Further this brief study concludes that ***** affects on culture are both positive and negative.

***** Bibliography

*****. Pope, V. (2002) What Do We Mean by 'Mass Media' and 'Modern Culture' Online available at http://www.litnotes.co.uk/mass_media.htm.

St*****ed in this ***** is that in the study of media al***** studied ***** "how we def*****e out own sense of who and what we are..." Stated as well is that "Since the mid 19th century, we have come to live not only in a situ*****ted culture, but in a culture ***** **********. The press, film and c*****ema, television ***** radio and more recently the Internet, have developed to supply larger scale means of public communication." This work states ***** there are there major areas of concern which are those of: (1) Mass media has a political and a persuasive po*****r over us. Radio, T*****, the press and film can manipulate whole societies. Political propaganda, advertising and the so-called 'mind-bending' power of the media are long-standing ca*****es of debate and concern; (2) Since the ***** century there ***** been a mistrust of ***** 'popular culture', which is thought to debase or degrade cultural traditions and standards. The ongoing debate about the future of ***** service broadcasting in Brita***** in the 1990's is an example ***** *****. What exactly is 'quality' and cultural value in broadcast output? (3) ***** most contentious *****sue concerns the effects of ***** mass media on social behavior, in particular violence and delinquency. The media ***** regularly been accused of 'causing' outbreaks of unrest in society."

2. Computer Games - Violence ***** Media Effects *****ory (2006) Encyclopedia of New Media

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