Case Study: Airline Questionnaire Limited Response

Pages: 1 (334 words)  ·  Bibliography Sources: 0  ·  Level: Master's  ·  Topic: Transportation  ·  Buy This Paper

¶ … Airline Questionnaire

Limited Response: Please choose from 1 to 5, with 1 being "not at all" and 5 being "very much/often"

How frequently do you travel, for business or for pleasure, on an airplane?

How much did you enjoy your last experience on an airplane?

To what degree do you consider cost when making travel plans?

To what degree do you consider services and amenities when making travel plans?

How much do marketing materials (i.e. brochures, print ads, television commercials, radio commercials, online banner ads, etc.) influence your travel plans?

How frequently do you encounter marketing materials aimed at travel locations or transportation providers?

How much do you trust the information these marketing materials?

How often, in your experience, is low cost associated with poor quality in travel arrangements and accommodations?

To what degree are the luxury items offered as travel incentives worth the extra costs?

Based on you current experiences, how likely would you be to choose a low-cost airline over a luxury airline?… [END OF PREVIEW]

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Airline Questionnaire Limited Response.  (2010, July 28).  Retrieved August 19, 2019, from https://www.essaytown.com/subjects/paper/airline-questionnaire-limited-response/2649233

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"Airline Questionnaire Limited Response."  Essaytown.com.  July 28, 2010.  Accessed August 19, 2019.
https://www.essaytown.com/subjects/paper/airline-questionnaire-limited-response/2649233.