Business Plan: Campaign Plan Political Environment

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SAMPLE EXCERPT:

[. . .] For the field work the volunteers need to be recruited. Also, the available places should be identified for the purpose of hanging the yard signs (COC, 2008).

Week 19: Week of June 22 - Begin fundraising

Campaign goals:

The appeals for funds need to be sent out to the potential donors.

For the purpose of communications the speaking engagements and the endorsements will continue.

The administration needs to establish a database of the voters and codes should be assigned to these supporters.

The volunteer recruitments and the yards signs allocation should continue (COC, 2008).

Week 18: Week of June 29 - Fourth of July Weekend

Campaign goals

$500 of funds rose through mail.

For the purpose of visibility and public appearances the fourth of July festivals and parade is to be made use of.

The speaking engagements and the endorsements will continue.

The volunteer recruitments and the yards signs allocation should continue (COC, 2008).

Week 17: Week of July 6

Campaign goals:

Funds rose through mail of about $500.

The administration needs the tax authority to adopt the necessary resolutions.

The speaking engagements and the endorsements will continue.

The volunteer recruitments and the yards signs allocation will continue in the field work (COC, 2008).

Week 16: Week of July 13 - Shot Wood County Fair

Campaign goals

Funds collected of about $750. The funding for phoning begins.

Visibility at the Booth at Shot Wood County Fair.

The speaking engagements for the sake of communications and the endorsements will continue.

The administration needs to make a plan for the campaign meetings. The tax authority has reached a deadline regarding the certification of resolution to the auditors.

The volunteer recruitments and the yards signs allocation will continue in the field work (COC, 2008).

Week 15: Week of July 20

Campaign goals:

Funds collected of about $750. The fundraising phoning continues.

The speaking engageme-nts for the sake of communications and the endorsements will continue.

The recruitment of volunteers and the yards signs allocation will continue in the field work (COC, 2008).

Week 14: Week of July 27

Campaign goals:

Funds of $750. The fundraising phoning continues.

The auditors are on a deadline to calculate the average annual fundraising.

Continuation of the speaking engagements and endorsements.

Continuation of the volunteer recruitments and yards signs allocation in the field work (COC, 2008).

Week 13: Week of August 3

Campaign goals:

Funds of $750. The fundraising phoning continues.

Continuation of the speaking engagements and endorsements.

Continuation of the volunteer recruitments and yards signs allocation in the field work (COC, 2008).

Week 12: Week of August 10

Campaign goals:

Funds of $750. The fundraising phoning continues.

The communications department needs to send mail invitations in order to kickoff the pancake breakfast and the rally. Continuation of the speaking engagements and endorsements.

The administration needs to finalize the plans for the events and organize the planning meetings for the campaign. Also, to put the issue on the ballot, the taxation authority needs to adopt resolution.

Continuation of the volunteer recruitments and yards signs allocation in the field work (COC, 2008).

Week 11: Week of August 17 - Focus Groups/Message refinement

Campaign goals:

Funds of $750. The fundraising phoning continues.

The resolution is certified by the taxing authority so that it can proceed to the Board of Elections.

The research needs to be carried out on the focus group.

The communications department needs to issue a press release containing an announcement for the breakfast and kickoff. The speaking engagements and endorsements continue.

Continuation of the volunteer recruitments and yards signs allocation in the field work (COC, 2008).

Week 10: Week of August 24 - Labor Day Weekend Begins

Campaign goals:

Funds of $750. The fundraising phoning continues. Attendance measured at the breakfast.

Visibility at the festival of Labor Day and the parade.

The communications department needs to finalize the brochures and send them off for printing. The speaking engagements and endorsements continue.

Continuation of the volunteer recruitments and yards signs allocation in the field work (COC, 2008).

Week 9: Week of August 31 - Labor Day Weekend/Kickoff event

Campaign goals:

Funds of $750. The fundraising calls and pancake breakfasts continue.

Visibility at the festival of Labor Day and the parade.

The communication department needs to send pictures of the kickoff and deliver a relevant press release afterwards. The speaking engagements and endorsements continue.

Continuation of the volunteer recruitments and yards signs allocation in the field work (COC, 2008).

Week 8: Week of September 7 - Voter ID begins

Campaign goals:

Funds of $750. The fundraising calls continue followed by the breakfast.

Beginning of the Voter ID Program.

The speaking engagements and endorsements continue, controlled by the communication department.

Continuation of the volunteer recruitments and yards signs allocation in the field work (COC, 2008).

Week 7: Week of September 14 - Picking up speed

Campaign goals:

Funds of $750. The fundraising phoning continues.

The Voter ID Program continues in the Voter Contact.

The speaking engagements and endorsements continue, controlled by the communication department.

For visibility, the yard art signs need to be finalized.

Continuation of the volunteer recruitments and yards signs allocation in the field work (COC, 2008).

Week 6: Week of September 21 - Continuing the momentum

Campaign goals:

Funds of $750. The fundraising phoning continues. Invitations for the spaghetti dinner sent through mail.

The focus group is finalized for the research to be carried upon.

Continuation of the Voter ID Program.

The speaking engagements and endorsements continue, controlled by the communication department.

The administration continues with the data entry.

For the purpose of visibility, other yard signs need to be hung.

Continuation of the volunteer recruitments and yards signs allocation in the field work (COC, 2008).

Week 5: Week of September 28 - Yard signs go up/Finish Voter ID

Campaign goals:

Funds of $750. The fundraising phoning continues.

The administration needs to arrange a campaign planning meeting. All the identification and registration data needs to be entered into the voter database.

The communication department needs to review the final focus group and finalize the messages. The endorsements need to continue. Writers need to be recruited in order to send the letters to the editors. Continuation of the speaking engagements. Announcement of the spaghetti dinner must be made through press release. Mail invitations must be sent to the Town Hall.

Completion of the Voter ID program. Send the draft letters to the supporters that have absentee ballot application. Deadline for the making of the first key brochure or the persuasion letter.

In the field work the home-made yard signs need to be completed and put up. Continuation of the volunteer recruitments and yards signs allocation in the field work (COC, 2008).

Week 4: Week of October 5: Final phase of campaign begins

Campaign goals:

Funds of $750. The fundraising phoning continues. Measured attendance at the Spaghetti Dinner.

The campaign meeting and database updates must continue to be carried out by the administration.

The speaking engagements and endorsements continue along with the letters to the editor. This will be controlled by the communication department.

The Voter Contact department needs to finalize the key endorsements as well as the 2nd piece of persuasion mail. Send letters to the supporters that have absentee ballot application.

Continuation of the volunteer recruitments and yards signs allocation in the field work and the voter registration deadline (COC, 2008).

Week 3: Week of October 12: Spaghetti Dinner and Voter Contact

Campaign goals:

Funds of $750. Spaghetti dinner.

The campaign meeting planning and data base updates being carried out by the administration.

The speaking engagements and endorsements continue along with the letters to the editor. The announcement of the Town Hall meeting announced through the press release. Pictures and press release after the dinner. This will be done by the communication department.

The Voter Contact department needs to finalize the 3rd persuasion piece and GOTV postcard. The absentee voter program will continue. Beginning of the door knocking and persuasion calls: Tier 3.

In the field work the door to door knocking and training will continue along with the continuing volunteer recruitments (COC, 2008).

Week 2: Week of October 19: Voter contact, voter contact, Voter contact

Campaign goals:

Fundraising will be done as needed.

The campaign meeting planning and data base updates being carried out by the administration. Report regarding the pre-election campaign will be due.

Communications will continue sending the letters to the editor. The speaking engagements will continue.

The Voter Contact will mail the first and second persuasion mail piece. The absentee voter program will continue. Door to door knocking and the persuasion calls will also continue: Tier 2.

Continued volunteer recruitments (COC, 2008).

Week 1: Week of October 26: Voter Contact and GOTV

Campaign goals:

Fundraising will be done as needed.

The campaign meeting planning and data base updates being carried out by the administration.

Communications will continue sending the letters to the editor.

The absentee voter program will… [END OF PREVIEW]

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Campaign Plan Political Environment.  (2012, June 2).  Retrieved July 23, 2019, from https://www.essaytown.com/subjects/paper/campaign-plan-political-environment/1331754

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"Campaign Plan Political Environment."  Essaytown.com.  June 2, 2012.  Accessed July 23, 2019.
https://www.essaytown.com/subjects/paper/campaign-plan-political-environment/1331754.