Cutco: Image: Cutco Is the Largest Manufacturer SWOT

Pages: 1 (406 words)  ·  Style: MLA  ·  Bibliography Sources: 3  ·  File: .docx  ·  Topic: Business - Advertising

Cutco:

Image: CUTCO is the largest manufacturer and marketer of high-quality kitchen cutlery and accessories in the United States and Canada. Vector Marketing is the exclusive marketer of CUTCO product.

Applying the highest standards of excellence to the purchasing, kitchen cutlery

Culture: Strong commitment to help promote a sustainable social, ecological, and economic model for production and trade of kitchen knifes and other kitchenware.

Competitive Advantage: Cutco offers high-quality kitchen cutlery and accessories in the United States and Canada.

Items.

Petite packs a punch this summer as CUTCO Cutlery unveils its newest knife - the 5" Petite Santoku. This smaller version of the 7" Santoku espouses the qualities of its original Asian-inspired favorite with a compact construction.

S.W.O.T Analysis:

Strengths:

In 2006 sales of CUTCO were over $175 million

More than 100 kitchen cutlery products are sold under the CUTCO name, as well as a variety of kitchen gadgets, utensils and flatware. The company also carries a line of cookware, sporting and pocket knives and garden tools.

CUTCO has been purchased by more than 14 million satisfied customers.

Over 700 manufacturing and administrative people are employed at the Alcas/CUTCO/Vector headquarters in Olean, N.Y.Download full Download Microsoft Word File
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SWOT on Cutco: Image: Cutco Is the Largest Manufacturer Assignment

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https://www.essaytown.com/subjects/paper/cutco-image-largest-manufacturer/349709.