Ethics Vary Within Different Nations. Korean Business Research Proposal

Pages: 2 (690 words)  ·  Style: APA  ·  Bibliography Sources: 2  ·  File: .docx  ·  Level: College Senior  ·  Topic: Business - Ethics

Ethics vary within different nations.

Korean business defines ethics within a very loose individualized context; yet show unfavorable opinions regarding the ethics of foreign business and their marketing practices.

In order to improve the ethical reputation of foreign marketing campaign practices within Korea, more understanding of how Korean business professionals define proper business ethics.

Description of Recent Procedure

452 Korean managers were asked to evaluate the ethical practices of businesses within a marketing setting.

Flaws in Procedural Design

Only managerial staff was included within the context of the study. This leaves out the opinion of other classes of workers.

Analysis of Data

ANOVA was used to provide measurable elements that helped define the way Koreans saw as ethical practices.


Results showed that Korean managers had fluid understanding of business ethics with allowance for individual interpretations; however foreign companies were held to higher ethical standards based on what would could be as cultural differences.

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The nature of business ethics can change dramatically depending one what country one is doing business in. For example, foreign companies doing business in Korea have found it hard to keep up an ethically clean image based on the strict codes of ethics. However, research conducted by Kim & Chun (2003) hypothesized that despite claims of intense ethical standards, the nature of Korean business ethics actually depends on the individual context in which decisions are taking place, and not on an underlying code of ethics which rules over a much broader set of decisions.

Statement of the Research Problem

TOPIC: Research Proposal on Ethics Vary Within Different Nations. Korean Business Assignment

As more and more foreign companies open up shop overseas in Korea, much of the professional world within the nation has criticized their practices as being unethical. For many American companies working within Korea, natives have states that "gifts, entertainment, and special treatment are mostly not allowed in doing business in Korea," (Kim & Chun 2003: 377). Yet, there seems to be no concrete evidence for a single set of ethical business practices within the country itself. This then makes doing business under and ethical standard hard based on the lack of… [END OF PREVIEW] . . . READ MORE

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How to Cite "Ethics Vary Within Different Nations. Korean Business" Research Proposal in a Bibliography:

APA Style

Ethics Vary Within Different Nations. Korean Business.  (2010, February 11).  Retrieved December 2, 2021, from

MLA Format

"Ethics Vary Within Different Nations. Korean Business."  11 February 2010.  Web.  2 December 2021. <>.

Chicago Style

"Ethics Vary Within Different Nations. Korean Business."  February 11, 2010.  Accessed December 2, 2021.