Globalization Increased and Standards Essay

Pages: 5 (2255 words)  ·  Bibliography Sources: 3  ·  File: .docx  ·  Level: College Senior  ·  Topic: History - Asian

Government level support in production of Eco Cars with annual production of above 2 million units of output providing a prosperous potential in the small car sector.

Reduction in excise duties in order to assist the Eco Car production resulted in lowering cost production for small cars thus making them more competitive in the international market (Ou, Massrour & Noormohamed, 2009).


Rising oil prices and high political instability post 2007 has resulted in maintaining cost efficiency thus threatening the competitiveness of the Thailand automotive industry.

Thailand has a high technological gap with not only the west but also with other Asian competing markets in the automotive sector.


Increased labour supply in knowledge workers creates a potential of availability of cheaper labour.

Increase in tourism and prospering tourism industry would help in triggering increased consumer demands for the automotive sector.

Immense potential to emerge as a competitive supplier of automotive parts in the international market if operational in consistencies are removed and competitive advantage is achieved.


Aggressive competitive pressures from emerging Asian markets in terms of both technology and competitive advantage is creating hindrances in Thailand's way to emerge as a competitive international player.

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Political instability causing hindrances in penetrating western markets due to uncertainities.

Automotive Industry in Malaysia

Essay on Globalization Increased and Standards of Assignment

With a unique approach of making Malaysia emerge as an international export hub for worldwide automotive producers, Malaysia enjoys a potential for highly prospering automotive industry (Mohd Noor, Perumal & Hussin, 2010). The overall strategy revolves around attracting foreign investment from international automotive industry and providing a support and international market exposure to domestic manufacturers. The SWOT analysis of Malaysian automotive industry is discussed under the following section.


Rise in both B2B and B2C demand of automotive sector due to tourism being a major industry of Malaysia.

A unique strategy of making Malaysia an international export hub and meet the domestic demands by facilitating local producers thus keeping prices affordable for domestic consumers (Amrina & Yusof, 2010).

Increased duties on imported cars and reduced excised taxes on local manufacturers make domestic automotive industry a market leader within Malaysia.

Signatory of AFTA, a free trade bloc that makes access to cheaper imports and increased international exposure to potential export markets.


Short-term unemployment generated due to increased trend of mergers and takeovers.


Free trade and foreign relations agreements signed with African countries means export opportunities in lucrative African markets.


Rapidly reducing regional demand in Malaysia's national car.

Emergence of China as a parallel export and transnational production hub.


While all the three countries have specialized focuses in their own arena's the South Korean automotive industry is the strongest one of all with highest potential to emerge as an international player and most competitive strategies that have long-term approach. Malaysia although has a highly innovative plan and also enjoys opportunities but there is still no long-term concrete plan to counter cost competition from India and China. Thailand is the weakest link among all three as its political instability creates immense uncertainties for foreign investors to show interest. However, Thailand can emerge as a potential market for autoparts if technological and political inconsistencies are removed.


Abbott, J.P. (2003). Developmentalism and Dependency in Southeast Asia: The Case of the Automotive Industry. New York: Routledge. Retrieved March 8, 2012, from Questia database:

Amrina, E., & Yusof, S.M. (2010). Manufacturing Performance Evaluation Tool for Malaysian Automotive Small and Medium-sized Enterprises. International Journal of Business and Management Science, 3(2), 195+. Retrieved March 8, 2012, from Questia database:

Hyun, J.H. (2008). A Comparative Analysis of Transplants and Industrial Location of Japanese and Korean Automotive Industries in Europe. International Journal of Business, 13(3), 215+. Retrieved March 8, 2012, from Questia database:

Kohpaiboon, A., Kulthanavit, P., Vijitnopparat, P., & Soonthornchawakan, N. (2010). Global Recession, Labour Market Adjustment and International Production Networks: Evidence from the Thai Automotive Industry. ASEAN Economic Bulletin, 27(1), 98+. Retrieved March 8, 2012, from Questia database:

Mohd Noor, N.A., Perumal, S., & Hussin, Z. (2010). The Consequences of Relationship Satisfaction among Car Dealers: a Look at Malaysian Automobile Industry. International Journal of Business and Society, 11(2), 1+. Retrieved March 8, 2012, from Questia database:

Ou, Y., Massrour, B., & Noormohamed, N.A. (2009). Putting the Pedal to the Metal: Forces Driving the Decision-making Process toward American-made Vehicles by Consumers in Taiwan, China, and Thailand. Competition Forum, 7(2), 343+. Retrieved March 8, 2012, from Questia database: [END OF PREVIEW] . . . READ MORE

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How to Cite "Globalization Increased and Standards" Essay in a Bibliography:

APA Style

Globalization Increased and Standards.  (2012, March 8).  Retrieved May 30, 2020, from

MLA Format

"Globalization Increased and Standards."  8 March 2012.  Web.  30 May 2020. <>.

Chicago Style

"Globalization Increased and Standards."  March 8, 2012.  Accessed May 30, 2020.