Management Styles Used by JC Research Paper

Pages: 5 (1854 words)  ·  Bibliography Sources: 2  ·  File: .docx  ·  Level: College Senior  ·  Topic: Business

SAMPLE EXCERPT . . .

) should be led by a different Vice president who should be responsible for the results and growth of that segment. Moreover, the company needs to have strong marketing team and a separate VP Marketing who should be responsible for devising the marketing strategies (product, pricing, placement, promotion) of the company.

Moreover, the company is in a dire need of improving its HR policies and come up with ways to motivate the employees, properly train them and get extraordinary work from ordinary people. The management should also influence the employees and break resistance to change.

References

Bhasin, K. (2013). JC Penney's Senior Management Team Knows There's Only One Way Out Of This Mess. Business Insider, 18th March.

Bhasin, K. (2013). Inside JC Penney: widespread fear, anxiety, and distrust of Ron Johnson and his new management team. Business Insider, 22nd February.

Chernev, A. (2012). Two questions haunting J.C. Penney. Retrieved from: http://www.businessweek.com/articles/2012-08-13/two-questions-haunting-j-dot-c-dot-penney [Accessed: 25 Jan 2014].

Daft, R.L. (2012). Management. Australia: South-Western.

Denning, S. (2013). J.C.Penney: was Ron Johnson's strategy wrong? Forbes, 4th September.

Guinto, J. (2011). The problem with J.C. Penney. The D. Magazine. September 2011.

Hoover's Company Profile. (2014) J.C. Penney. Retrieved from: http://www.answers.com/topic/j-c-penney-company-inc [Accessed: 25 Jan 2014].

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Levy, M. & Weitz, B.A. (2012). Retailing management. New York: Mcgraw-Hill/Irwin.

Lublin, J. & Mattioli, D. (2013). Penney CEO out, old boss back in. The Wallstreet Journal, 18th April.

Martin, R. (2013). Memo to JC Penney: execution is not strategy. Harvard Business Review.

Narse.org. (2014). Breaking news. Retrieved from: http://www.narse.org/breaking.htm [Accessed: 25 Jan 2014].

TOPIC: Research Paper on Management Styles Used by JC Assignment

Nash, M. (2013). What J.C. Penney can teach us about change management | linkage, inc. Retrieved from: http://mylinkage.com/blog/what-j-c-penney-can-teach-us-about-change-management / [Accessed: 25 Jan 2014].

Ostlund, A. (2012). JC Penney strategic marketing plan 2012: product strategy. Master of Science. North Dakota State University of Agriculture and Applied Science.

Rotman, S. (2013). JC Penney's misfire: what went wrong? Forbes, 24th June.

Talley, K. (2012). J.C. Penney trims headquarters staff. The Wallstreet Journal, 5th April.

The Unfortunate Union Between Bill Ackman And JC Penney Is Over. (2013). Jewish Business News, 15th August.

Tuttle, B. (2013). The 5 big mistakes that… [END OF PREVIEW] . . . READ MORE

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