Viewing papers 1-2 of 2 for marketing AND internal AND influences AND on AND gateway AND plasma AND tvs

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Marketing Internal Influences on Gateway Plasma Tvs Term Paper

… Marketing

Internal Influences on Gateway Plasma TVs

This phase of the marketing experience revolves around the perceived impact of various internal influences on consumers as they are convinced to purchase Gateway Plasma Screen Televisions. The report looks at various aspects and marketing approaches such as demographic data such as age or income as well as psychographic data such as personality style or lifestyle and how these affect the marketing of televisions. Our highly technologically advanced world has introduced new sources and opportunities such as direct database marketing, email contact points and the shop on the internet approach to consumerism. Marketing and selling have changed. Consider that blanket advertisement and other traditional advertising techniques such as newspaper and television ads have become too distant as the…. [read more]

Dell Company Analysis Term Paper

… Dell Company

Thank you for your reliance in my determination on whether or not to capitalize in Dell Company. I have successfully examined the significant parts of economic, historical, and present material and have derived to a close. The information is included:

Dell Computer Corporation was established in 1984 and today ranks among the world's largest computer systems companies. Dell pioneered the concepts of selling personal computer systems directly to customers; offering build-to-order computer systems; and providing direct, toll-free technical support and next-day, on-site service. The company designs and customizes products and services to end-user requirements, and offers an extensive selection of peripherals and software.

Dell's whole range of high- presentation computer systems comprise: Dell Dimension and OptiPlex desktop computers, Latitude notebook computers, and Power…. [read more]

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