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Response of Consumer Behavior Toward E-Banking Applied in Riyadh Saudi Arabia Dissertation

… ¶ … Consumer Behavior Toward E-Banking Applied in Riyadh, Saudi Arabia

Banking services are characterized by high information intensive operations and this is especially true due to the effects of information and communication technology on the banking industry. Mobile internet banking is one of the fastest of the phenomenal growths in banking today. Banks are able to realize cost savings, reduction of branch networks and efficiency improvement through use of electronic banking services.

Presently banks are working to increase the absorption of applications of modern technology and to take advantage of the process of e-marketing with improved management of customer relations. As well banks are working on developing methods of protection and attempting to change the look and concept of dealing with the banks on…. [read more]

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