Viewing papers 1-8 of 8 for south AND korean AND ^ AND german AND trade AND show AND industry

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South Korean & German Trade Show Industry Dissertation

… Trade Show Industry in Germany and South Korea



Trade as Marketing and Communication



Area of Study



Study Components



The History of Trade



History of Trade Shows



Patterns of Trade Shows



Marketing Theories



Trade Shows and Market Entry



Development of the Trade Show Industry



Contributions of the Trade Show Industry



Marketing Processes in the Trade Show Industry



Marketing Planning and Tactical Considerations in the Trade Show Industry



Qualitative vs. Quantitative Research



Data Analysis Plan



COMPARATIVE PERSPECTIVES OF THE TRADE SHOW INDUSTRY…. [read more]


2007 Economic Crisis on American Thesis

… S.

One of the main factors which incremented this crisis even more was the expensive cost of automobile fuel, this was linked to the global oil crisis which occurred before the automobile crisis. The rise in fuel prices caused the general consumer to shift in their demand and they now opted to buy except for the large vehicles such as pickup trucks or SUV's as compared to the other vehicles available in the market since the larger vehicles tend to use more fuel.

Another major factor which aggravated the crisis was the considerably high cost of labor which was greater as compared to the labor's counterparts in non-unions, this included salaries, healthcare benefits, pensions and other related job benefits. The management while demanding labor peace…. [read more]


Leadership Skills Impact International Education Term Paper

… However, many people do not understand what leadership is and how it applies to the school environment. In their 1997 study of visionary companies, James Collins and Jerry Porras define leaders as people who "displayed high levels of persistence, overcame significant obstacles, attracted dedicated people, influenced groups of people toward the achievement of goals, and played key roles in guiding their companies through crucial episodes in their history."

This definition is very much in line with the definitions currently used for school leaders, although this definition has changed in recent years (Education Week, 2004). Until recent years, most research assumed that leadership did not have to come from the school principal (Riordan, 2003). The realization that improving instruction requires shifts in the behavior of school…. [read more]


Business Strategies Found in Asia Term Paper

… When functioning on the international scale, it is easy to forget that multiple stimuli can obscure perception and other overall message. This creates miscommunication and problems.

An effective leader will take a chance at being uncomfortable to promote dialogue amongst people of different cultures. Leaders have the ability to influence, inspire and relate stories to their employees. This in turn creates an environment of trust and pride. Upon studying cultural relations, only then does one see the universal themes. The connection begins at a fundamental level of human sociology where the use of story is central. Howard Gardner reflects, "the ultimate impact of the leader depends most significantly on the particular story that he or she relates or embodies, and the receptions to that story…. [read more]


Adaptation of Advertisements in Muslim Countries Research Proposal

… Coca-Cola Ad Campaigns

In Morocco During Ramadan

The rumor, "Boycotting Coca-Cola makes a statement against America and American (foreign) policies," constitutes one of the myriad of rumors the Coca-Cola company has had to counter, relating to contemporary religious, particularly Muslim, conflicts. Along with officially countering negative rumors about Coke, the Coca-Cola Company proved in a number of promotional efforts that that local adaptation of advertisements may constitute a vital strategy to increase its sales revenues and simultaneously improve the company's global image. An illustrative example for the success of this particular strategy includes the efficiency of the television advertisements Coca-Cola Company crafted celebrating the spirit and values of the holy month of Ramadan.

In this dissertation, the researcher explores the impact of locally adapted TV…. [read more]


Entry Mode in the Chinese Car Market Term Paper

… ¶ … Chinese car market

An Analysis of Entry Mode into the Chinese Car Market

The Case of Chinese Car Industries and Foreign Direct Investment

The flow of Foreign Direct Investment (FDI) in developing countries has been tremendously increasing since in the 1990s. Its role and impacts of Foreign Direct Investment in these countries have led to the development of a number of controversial theories. These theories discuss the positive consequences as well as some negative consequences of FDI in the growth and economic development of developing countries. Before this can be addressed, however, it is important to understand more about foreign direct investment.

The issue of foreign direct investment is one that has been misunderstood for many years. There are individuals that study it…. [read more]


Low Cost Airline in Thailand Thesis

… One now needs a BA to be Member of Parliament, setting up a whole new arena for potential corruption. Ironically, it was the military that forced political reform to proceed, easing public tensions and siding with a popular cause against an 'unusually corrupt' and incompetent government. For example, 123 members of the Thai parliament received envelopes containing fifty 1000 baht notes from the Minister of Education during a 6 February 1997 meeting about reform of the education system[footnoteRef:9]. [9: Van Esterik, P. (2000). Materializing Thailand / . Oxford, England: Berg. Retrieved June 11, 2011, from Questia database: http://www.questia.com/PM.qst?a=o&d=102366428]

Nature of Airlines

Before the advent of international airlines, Thailand was much neglected by tourists, as Bangkok was far from the main sea lanes. The health hazards…. [read more]


History of Muslims in Europe and in the US Research Paper

… History of Muslims in Europe and in the U.S.

Islamophobia - the United States and the European continent

The Islam is at the moment one of the most important religious, cultural, and eventually political entities of the world today. According to studies made in 2009, it represents 23% of the global population of 6.9 billion people

Even so, there are numerous accounts in which the Muslim population is the subject of discrimination or political differentiation. At the moment, this entire phenomenon is defined as Islamophobia. The present paper addresses the issue of islamophobia from the perspective of the two most important regions where it developed and where is most visible. In this sense, the research takes into account the way in which the United States…. [read more]

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